{"id":126,"date":"2025-01-14T16:17:45","date_gmt":"2025-01-14T16:17:45","guid":{"rendered":"https:\/\/www.biworldwide.com\/?page_id=126"},"modified":"2025-03-13T15:04:56","modified_gmt":"2025-03-13T20:04:56","slug":"multi-channel-marketing","status":"publish","type":"page","link":"https:\/\/www.biworldwide.com\/multi-channel-marketing\/","title":{"rendered":"Multi-Channel Marketing"},"content":{"rendered":"<div class=\" has-content-align-left has-overlay has-overlay--dark alignfull wp-block-biw-block-theme-hero\">\n\t<div class=\"biw-hero__grid\">\n\t\t\t\t\t<div class=\"biw-hero__breadcrumbs\">\n\t\t\t\t<div id=\"breadcrumbs\" class=\"breadcrumb-nav__wrapper\"><span class=\"breadcrumb-nav\"><span><a href=\"https:\/\/www.biworldwide.com\/\">Home<\/a><\/span><\/span><\/div>\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<div class=\"biw-hero__media \">\n\t\t\t\t\t\t\t\t\t<div class=\"biw-hero__overlay overlay-dark\"><\/div>\n\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1728\" height=\"600\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-Mkt-1728x600px.jpg\" class=\"biw-hero__bg-image\" alt=\"A colorful gradient funnel with digital icons connected by lines, representing communication and business concepts like email, chat, and shopping. The background is dark, enhancing the vibrant colors of the funnel and icons.\" style=\"object-position: 50% 50%;\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-Mkt-1728x600px.jpg 1728w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-Mkt-1728x600px-300x104.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-Mkt-1728x600px-1024x356.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-Mkt-1728x600px-768x267.jpg 768w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-Mkt-1728x600px-1536x533.jpg 1536w\" sizes=\"auto, (max-width: 1728px) 100vw, 1728px\" \/>\t\t\t<\/div>\n\t\t\t\t<div class=\"biw-hero__content\">\n\t\t\t\t\t\t<h1 class=\"biw-hero__title\" style=\"line-height: 1.2\">\n\t\t\t\tMulti-Channel Marketing\t\t\t<\/h1>\n\t\t\t\t\t\t\t<h2 class=\"biw-hero__subtitle\">\n\t\t\t\t\tActivate. Engage. Amplify.\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t<div class=\"biw-hero__text\">\n\t\t\t\t\t\n\n<p>Work with our Customer Engagement Group to identify critical touchpoints and build a unique approach designed to move the needle on your key performance metrics.<\/p>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group  layout-columns-7 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a133ec42 wp-block-group-is-layout-constrained\">\n<p class=\"has-xxl-font-size\"><strong>Always be on your customers&#8217; radar.<\/strong><\/p>\n\n\n\n<p>Looking to connect with prospects? Win new business? Nurture relationships? Studies show it can take six to eight interactions to cut through the noise and get attention. We combine email, engaging digital content, direct mail, and more to reach key audiences and encourage them to take action that brings them closer to you. Whether you&#8217;d like to see customers register for your online program, book an appointment, take a survey, purchase product, or (for your own sales teams) sell more product, we can help.<\/p>\n\n\n\n<p>For positive reinforcement, we build in rewards. From small gift kits and swag to merchandise options like sports equipment, home entertainment, appliances, luggage, and jewelry to travel, event tickets, and more, personalized rewards motivate customers to take the next step and motivate sales teams to become top performers.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-container-core-group-is-layout-97ab3c77 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-text-align-center  layout-columns-8 has-global-padding is-layout-constrained wp-container-core-group-is-layout-ee362a79 wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center  has-text-wrap-pretty\">Take a multi-faceted approach to drive results.<\/h2>\n\n\n\n<p class=\" has-text-wrap-balance\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group  layout-columns-12 has-global-padding is-layout-constrained wp-container-core-group-is-layout-9e09659d wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group is-layout-grid wp-container-core-group-is-layout-c765d3c1 wp-block-group-is-layout-grid\"><div class=\" has-dynamic-border-radius has-link has-image-size-cover has-image-radius-none is-style-default wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1300\" height=\"732\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Research-and-analytics-1300x732px.jpg\" class=\"biw-card__image\" alt=\"A person uses a calculator and laptop, overlaid with a digital graph showing upward arrows, symbolizing growth or progress. Papers and charts are visible on the desk, and a yellow and white abstract background is present.\" style=\"object-position: 50% 50%;\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Research-and-analytics-1300x732px.jpg 1300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Research-and-analytics-1300x732px-300x169.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Research-and-analytics-1300x732px-1024x577.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Research-and-analytics-1300x732px-768x432.jpg 768w\" sizes=\"auto, (max-width: 1300px) 100vw, 1300px\" \/>\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/research-and-analytics\/\" >\n\t\t\t\tResearch and Data Analytics\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>We help drive the results you need through data and analytics that address key business and program issues throughout the program lifecycle.<\/p>\n\n<\/div>\n\t<\/div>\n\t\t\t<span class=\"biw-card__cta\">Learn More<\/span>\n\t<\/div>\n\n<div class=\" has-dynamic-border-radius has-link has-image-size-cover has-image-radius-none is-style-default wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1300\" height=\"732\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Communications-colored-paper-1300x732px.jpg\" class=\"biw-card__image\" alt=\"Abstract digital artwork featuring curved, layered shapes in vibrant orange, yellow, green, and red tones, creating a dynamic and visually striking composition against an orange background.\" style=\"object-position: 50% 50%;\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Communications-colored-paper-1300x732px.jpg 1300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Communications-colored-paper-1300x732px-300x169.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Communications-colored-paper-1300x732px-1024x577.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Communications-colored-paper-1300x732px-768x432.jpg 768w\" sizes=\"auto, (max-width: 1300px) 100vw, 1300px\" \/>\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/communications\/\" >\n\t\t\t\tCommunications\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>The amount of information your customers, employees, and sales teams is presented with every day, hour, and minute continues to grow. Capture and keep their attention, and stand out from the noise.<\/p>\n\n<\/div>\n\t<\/div>\n\t\t\t<span class=\"biw-card__cta\">Learn More<\/span>\n\t<\/div>\n\n<div class=\" has-dynamic-border-radius has-link has-image-size-cover has-image-radius-none is-style-default wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1441\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/BIW_Site_Card_Marketplaces-scaled.jpg\" class=\"biw-card__image\" alt=\"A woman in a yellow sweater wearing headphones writes in a notebook. Another woman in a teal shirt holds shopping bags and a phone. A man in a winter jacket and sunglasses looks upwards. The background is divided into white and colorful triangles.\" style=\"object-position: 50% 50%;\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/BIW_Site_Card_Marketplaces-scaled.jpg 2560w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/BIW_Site_Card_Marketplaces-300x169.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/BIW_Site_Card_Marketplaces-1024x577.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/BIW_Site_Card_Marketplaces-768x432.jpg 768w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/BIW_Site_Card_Marketplaces-1536x865.jpg 1536w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/BIW_Site_Card_Marketplaces-2048x1153.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/>\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/rewards-marketplace\/\" >\n\t\t\t\tRewards\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>Motivating your audience with amazing rewards doesn\u2019t have to be complicated. From the hottest brands and getaways to hard-to-get sports tickets, local staycations, tours, sightseeing, and learning opportunities\u2014whatever ignites their passion<\/p>\n\n<\/div>\n\t<\/div>\n\t\t\t<span class=\"biw-card__cta\">Learn More<\/span>\n\t<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull  has-background-angle-to-left bg-angle-accent-purple has-global-padding is-layout-constrained wp-container-core-group-is-layout-5a30f31b wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group  has-wrap-on-small-screens has-wrap-on-tablet-screens is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-339b1da1 wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<h2 class=\"wp-block-heading\">Our work speaks for itself<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-text-link\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/our-work\/case-study\/\">View All Case Studies<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-d3543a3b wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"my-class wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-cd442e93 wp-block-post-template-is-layout-grid has-dynamic-card-height has-dynamic-row-fill has-first-block-full-width\"><li class=\"wp-block-post post-6463 case-study type-case-study status-publish has-post-thumbnail hentry content-topic-consumer-goods-and-services content-topic-customer-gifting content-topic-loyalty content-topic-multi-channel-marketing problem-space-customer-loyalty\">\n\n<div class=\"has-dynamic-border-radius wp-block-biw-block-theme-case-study\">\n\t<div class=\"cs-card__grid\">\n\t\t<div class=\"cs-card__media\">\n\t\t\t\t\t\t\t<figure class=\"cs-card__logo\"><img loading=\"lazy\" decoding=\"async\" width=\"46\" height=\"48\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Icon_ConsumerGoods.svg\" class=\"attachment-medium size-medium\" alt=\"\" \/><\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"cs-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 50% 50%;\" width=\"1440\" height=\"600\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy3-1440x600-1.jpg\" class=\"cs-card__featured-image-img has-focal-point wp-post-image\" alt=\"A person holding a document with colorful diagrams, while sitting indoors. The image has orange and yellow geometric overlays, and the focus is on the paper, with the persons face blurred in the background.\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy3-1440x600-1.jpg 1440w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy3-1440x600-1-300x125.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy3-1440x600-1-1024x427.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy3-1440x600-1-768x320.jpg 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/figure>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"cs-card__content\">\n\t\t\t\t\t\t\t<h3 class=\"cs-card__title\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/our-work\/case-study\/case-study-foodbev8\/\">Strategic marketing campaign shifts long-term buying patterns<\/a>\n\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"cs-card__excerpt\">A major beverage bottler wanted to acquire customers who had never purchased or win-back customers who had not purchased in the past 3 months to deliver incremental revenue and shift purchase patterns.<\/div>\n\t\t\t\t\t\t\t\t\t\t<a class=\"cs-card__cta\" href=\"https:\/\/www.biworldwide.com\/our-work\/case-study\/case-study-foodbev8\/\">Learn More<\/a>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/li><li class=\"wp-block-post post-6460 case-study type-case-study status-publish has-post-thumbnail hentry content-topic-customer-gifting content-topic-financial-services-and-insurance content-topic-loyalty content-topic-multi-channel-marketing problem-space-customer-loyalty\">\n\n<div class=\"has-dynamic-border-radius wp-block-biw-block-theme-case-study\">\n\t<div class=\"cs-card__grid\">\n\t\t<div class=\"cs-card__media\">\n\t\t\t\t\t\t\t<figure class=\"cs-card__logo\"><img loading=\"lazy\" decoding=\"async\" width=\"47\" height=\"48\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Icon_Financial.svg\" class=\"attachment-medium size-medium\" alt=\"\" \/><\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"cs-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 50% 50%;\" width=\"1440\" height=\"600\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy2-1440x600-1.jpg\" class=\"cs-card__featured-image-img has-focal-point wp-post-image\" alt=\"Two people stand at a table with a laptop displaying graphs. Papers with sketches and a calculator are on the table. One person is holding a notebook, and the other a coffee cup. The left side of the image features a yellow geometric shape.\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy2-1440x600-1.jpg 1440w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy2-1440x600-1-300x125.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy2-1440x600-1-1024x427.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy2-1440x600-1-768x320.jpg 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/figure>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"cs-card__content\">\n\t\t\t\t\t\t\t<h3 class=\"cs-card__title\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/our-work\/case-study\/case-study-finsvc7\/\">Marketing campaign increases pipeline<\/a>\n\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"cs-card__excerpt\">A financial services firm wanted to drive newly converted clients to make appointments with sales reps. Their goal was to convert these clients to their corporate payment services offerings.<\/div>\n\t\t\t\t\t\t\t\t\t\t<a class=\"cs-card__cta\" href=\"https:\/\/www.biworldwide.com\/our-work\/case-study\/case-study-finsvc7\/\">Learn More<\/a>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/li><li class=\"wp-block-post post-4990 case-study type-case-study status-publish has-post-thumbnail hentry content-topic-customer-gifting content-topic-financial-services-and-insurance content-topic-multi-channel-marketing problem-space-channel-engagement\">\n\n<div class=\"has-dynamic-border-radius wp-block-biw-block-theme-case-study\">\n\t<div class=\"cs-card__grid\">\n\t\t<div class=\"cs-card__media\">\n\t\t\t\t\t\t\t<figure class=\"cs-card__logo\"><img loading=\"lazy\" decoding=\"async\" width=\"47\" height=\"48\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Icon_Financial.svg\" class=\"attachment-medium size-medium\" alt=\"\" \/><\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"cs-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 50% 50%;\" width=\"1440\" height=\"600\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy3-1440x600-1.jpg\" class=\"cs-card__featured-image-img has-focal-point wp-post-image\" alt=\"A person holding a document with colorful diagrams, while sitting indoors. The image has orange and yellow geometric overlays, and the focus is on the paper, with the persons face blurred in the background.\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy3-1440x600-1.jpg 1440w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy3-1440x600-1-300x125.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy3-1440x600-1-1024x427.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy3-1440x600-1-768x320.jpg 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/figure>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"cs-card__content\">\n\t\t\t\t\t\t\t<h3 class=\"cs-card__title\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/our-work\/case-study\/case-study-finsvc6\/\">A targeted approach<\/a>\n\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"cs-card__excerpt\">A financial services firm aimed to reduce client attrition and drive growth by engaging business banking clients through personalized outreach and data collection. A multi-touch reengagement campaign targeted C-suite decision makers, combining emails, direct mail, and surveys with rewards. The campaign identified 134 new opportunities, generated over $1.6M in new business, and achieved a 17:1 ROI. Discover the full story and results.<\/div>\n\t\t\t\t\t\t\t\t\t\t<a class=\"cs-card__cta\" href=\"https:\/\/www.biworldwide.com\/our-work\/case-study\/case-study-finsvc6\/\">Learn More<\/a>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/li><\/ul>\n\n<\/div>\n\n\n<div class=\"wp-block-biw-block-theme-reset-query\" style=\"display: none;\">Query reset complete<\/div><\/div>\n<span class='background-angle-wrapper'><svg fill='none' viewBox='0 0 1728 699' xmlns='http:\/\/www.w3.org\/2000\/svg'><path d='M1728 0H0V294.923L1728 698.43V0Z' fill='url(#6986b7e2d387b)'\/><defs><linearGradient id='6986b7e2d387b' x1='1738.8' x2='1701' y1='717.27' y2='15.023' gradientUnits='userSpaceOnUse'><stop stop-color='#9747FF' stop-opacity='.3' offset='0'\/><stop stop-color='#9747FF' stop-opacity='0' offset='1'\/><\/linearGradient><\/defs><\/svg><\/span><\/div>","protected":false},"excerpt":{"rendered":"<p>Always be on your customers&#8217; radar. Looking to connect with prospects? Win new business? Nurture relationships? Studies show it can take six to eight interactions to cut through the noise and get attention. We combine email, engaging digital content, direct mail, and more to reach key audiences and encourage them to take action that brings [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":4512,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"featured_image_focal_point":{"x":0.5,"y":0.5},"footnotes":""},"wf_page_folders":[31],"class_list":["post-126","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Multi-Channel Marketing | BI WORLDWIDE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.biworldwide.com\/multi-channel-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Multi-Channel Marketing | BI WORLDWIDE\" \/>\n<meta property=\"og:description\" content=\"Always be on your customers&#8217; radar. Looking to connect with prospects? Win new business? Nurture relationships? Studies show it can take six to eight interactions to cut through the noise and get attention. We combine email, engaging digital content, direct mail, and more to reach key audiences and encourage them to take action that brings [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.biworldwide.com\/multi-channel-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"BI WORLDWIDE\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-13T20:04:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Multi-Channel-marketing-1300x732px.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1300\" \/>\n\t<meta property=\"og:image:height\" content=\"732\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.biworldwide.com\/multi-channel-marketing\/\",\"url\":\"https:\/\/www.biworldwide.com\/multi-channel-marketing\/\",\"name\":\"Multi-Channel Marketing | BI WORLDWIDE\",\"isPartOf\":{\"@id\":\"https:\/\/www.biworldwide.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.biworldwide.com\/multi-channel-marketing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.biworldwide.com\/multi-channel-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-HomePageFeature-1300x732px.jpg\",\"datePublished\":\"2025-01-14T16:17:45+00:00\",\"dateModified\":\"2025-03-13T20:04:56+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.biworldwide.com\/multi-channel-marketing\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.biworldwide.com\/multi-channel-marketing\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.biworldwide.com\/multi-channel-marketing\/#primaryimage\",\"url\":\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-HomePageFeature-1300x732px.jpg\",\"contentUrl\":\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-HomePageFeature-1300x732px.jpg\",\"width\":1300,\"height\":732,\"caption\":\"Colorful funnel with digital icons above it, connected by lines. Icons represent online communication, marketing, and technology, including email, chat, shopping cart, and Wi-Fi. The background shades blend from blue to red.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.biworldwide.com\/multi-channel-marketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.biworldwide.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Multi-Channel Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.biworldwide.com\/#website\",\"url\":\"https:\/\/www.biworldwide.com\/\",\"name\":\"BI WORLDWIDE\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.biworldwide.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Multi-Channel Marketing | BI WORLDWIDE","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.biworldwide.com\/multi-channel-marketing\/","og_locale":"en_US","og_type":"article","og_title":"Multi-Channel Marketing | BI WORLDWIDE","og_description":"Always be on your customers&#8217; radar. Looking to connect with prospects? Win new business? Nurture relationships? Studies show it can take six to eight interactions to cut through the noise and get attention. We combine email, engaging digital content, direct mail, and more to reach key audiences and encourage them to take action that brings [&hellip;]","og_url":"https:\/\/www.biworldwide.com\/multi-channel-marketing\/","og_site_name":"BI WORLDWIDE","article_modified_time":"2025-03-13T20:04:56+00:00","og_image":[{"width":1300,"height":732,"url":"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Multi-Channel-marketing-1300x732px.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.biworldwide.com\/multi-channel-marketing\/","url":"https:\/\/www.biworldwide.com\/multi-channel-marketing\/","name":"Multi-Channel Marketing | BI WORLDWIDE","isPartOf":{"@id":"https:\/\/www.biworldwide.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.biworldwide.com\/multi-channel-marketing\/#primaryimage"},"image":{"@id":"https:\/\/www.biworldwide.com\/multi-channel-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-HomePageFeature-1300x732px.jpg","datePublished":"2025-01-14T16:17:45+00:00","dateModified":"2025-03-13T20:04:56+00:00","breadcrumb":{"@id":"https:\/\/www.biworldwide.com\/multi-channel-marketing\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.biworldwide.com\/multi-channel-marketing\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.biworldwide.com\/multi-channel-marketing\/#primaryimage","url":"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-HomePageFeature-1300x732px.jpg","contentUrl":"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Multi-Channel-HomePageFeature-1300x732px.jpg","width":1300,"height":732,"caption":"Colorful funnel with digital icons above it, connected by lines. Icons represent online communication, marketing, and technology, including email, chat, shopping cart, and Wi-Fi. The background shades blend from blue to red."},{"@type":"BreadcrumbList","@id":"https:\/\/www.biworldwide.com\/multi-channel-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.biworldwide.com\/"},{"@type":"ListItem","position":2,"name":"Multi-Channel Marketing"}]},{"@type":"WebSite","@id":"https:\/\/www.biworldwide.com\/#website","url":"https:\/\/www.biworldwide.com\/","name":"BI WORLDWIDE","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.biworldwide.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/www.biworldwide.com\/wp-json\/wp\/v2\/pages\/126","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.biworldwide.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.biworldwide.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.biworldwide.com\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.biworldwide.com\/wp-json\/wp\/v2\/comments?post=126"}],"version-history":[{"count":14,"href":"https:\/\/www.biworldwide.com\/wp-json\/wp\/v2\/pages\/126\/revisions"}],"predecessor-version":[{"id":4989,"href":"https:\/\/www.biworldwide.com\/wp-json\/wp\/v2\/pages\/126\/revisions\/4989"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.biworldwide.com\/wp-json\/wp\/v2\/media\/4512"}],"wp:attachment":[{"href":"https:\/\/www.biworldwide.com\/wp-json\/wp\/v2\/media?parent=126"}],"wp:term":[{"taxonomy":"wf_page_folders","embeddable":true,"href":"https:\/\/www.biworldwide.com\/wp-json\/wp\/v2\/wf_page_folders?post=126"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}