{"id":161,"date":"2025-01-14T16:25:30","date_gmt":"2025-01-14T16:25:30","guid":{"rendered":"https:\/\/www.biworldwide.com\/?page_id=161"},"modified":"2025-03-27T13:49:45","modified_gmt":"2025-03-27T18:49:45","slug":"retail","status":"publish","type":"page","link":"https:\/\/www.biworldwide.com\/who-we-serve\/retail\/","title":{"rendered":"Retail"},"content":{"rendered":"<div class=\" has-content-align-left has-overlay has-overlay--dark alignfull wp-block-biw-block-theme-hero\">\n\t<div class=\"biw-hero__grid\">\n\t\t\t\t\t<div class=\"biw-hero__breadcrumbs\">\n\t\t\t\t<div id=\"breadcrumbs\" class=\"breadcrumb-nav__wrapper\"><span class=\"breadcrumb-nav\"><span><a href=\"https:\/\/www.biworldwide.com\/\">Home<\/a><\/span><\/span><\/div>\t\t\t<\/div>\n\t\t\n\t\t\t\t\t<div class=\"biw-hero__media \">\n\t\t\t\t\t\t\t\t\t<div class=\"biw-hero__overlay overlay-dark\"><\/div>\n\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1728\" height=\"600\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Retail-1728x600px.jpg\" class=\"biw-hero__bg-image\" alt=\"A person is swiping a credit card through a payment terminal on a glossy surface. Another hand is visible, poised to receive the card. The background is blurred with a mix of white and purple areas.\" style=\"object-position: 50% 50%;\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Retail-1728x600px.jpg 1728w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Retail-1728x600px-300x104.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Retail-1728x600px-1024x356.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Retail-1728x600px-768x267.jpg 768w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Retail-1728x600px-1536x533.jpg 1536w\" sizes=\"auto, (max-width: 1728px) 100vw, 1728px\" \/>\t\t\t<\/div>\n\t\t\t\t<div class=\"biw-hero__content\">\n\t\t\t\t\t\t<h1 class=\"biw-hero__title\" style=\"line-height: 1.2\">\n\t\t\t\tRetail\t\t\t<\/h1>\n\t\t\t\t\t\t\t<h2 class=\"biw-hero__subtitle\">\n\t\t\t\t\tFrom brick and mortar to digital development\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t<div class=\"biw-hero__text\">\n\t\t\t\t\t\n\n<p>We are experts in behavior change with proven results to help retailers expand your omnichannel customer base and inspire your employees throughout the organization.<\/p>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull  layout-columns-8 has-global-padding is-layout-constrained wp-container-core-group-is-layout-fce79bf6 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group  layout-columns-8 has-global-padding is-layout-constrained wp-container-core-group-is-layout-fce79bf6 wp-block-group-is-layout-constrained\">\n<p class=\"has-large-font-size\">The Retail Environment can be complex, handling multiple audience types that can be both captive and non-captive. BIW is uniquely situated to engage and grow in all segments of your business. We are experts on behavior change with proven results to help you exceed Key Performance Indicators throughout your&nbsp;omnichannel strategies. We customize our strategies to engage, onboard, educate, inspire, recognize, and motivate the audience that matters the most to you, to turn a complex environment simple. From apparel and fashion to electronics and tech, to home goods and home improvement, to health and beauty, to sports and recreation (and more!), our clients turn to us for fresh ideas and expert execution time and time again.<\/p>\n<\/div>\n\n\n\n<div data-animate=\"true\" data-animation-direction=\"up\" data-child-animation=\"individual\" class=\"wp-block-group alignfull  has-background-angle-to-right bg-angle-action  layout-columns-8 has-global-padding is-layout-constrained wp-container-core-group-is-layout-e142e3cd wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group  layout-columns-8 has-global-padding is-layout-constrained wp-container-core-group-is-layout-ee362a79 wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center  has-text-wrap-pretty\">From the first day to every day.<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group is-layout-grid wp-container-core-group-is-layout-c765d3c1 wp-block-group-is-layout-grid\"><div class=\" has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"96\" height=\"96\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/01-Brand-RetailConnect.svg\" class=\"biw-card__image\" alt=\"\" style=\"object-position: 50% 50%;\" \/>\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tRetail Connect\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>Boost your brand\u2019s sales and loyalty by empowering retail associates to become confident, enthusiastic sellers. With Retail Connect, brands can \u201cwin the last 4 feet\u201d through an engaging and fun solution that blends personalized learning paths, gamification, seamless communication, and actionable insights. Drive key retail KPIs and elevate your brand\u2019s performance at the point of sale.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\" has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"96\" height=\"96\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/02-Brand-Learning.svg\" class=\"biw-card__image\" alt=\"\" style=\"object-position: 50% 50%;\" \/>\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tLearning development and training\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>From dynamic training events and custom curriculum development to scalable virtual learning environments, we create immersive learning solutions that drive real results. By integrating gamification, we enhance engagement, making learning more interactive and enjoyable. Because when learning is fun and rewarding, performance follows, and engagement soars.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\" has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"96\" height=\"96\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/03-Brand-Onboarding.svg\" class=\"biw-card__image\" alt=\"\" style=\"object-position: 50% 50%;\" \/>\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tOnboarding and recruitment\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>Whether you&#8217;re looking for your next Chief Logistics Officer or hiring for the seasonal rush, we help HR departments recruit, onboard and retain top talent.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\" has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"96\" height=\"96\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/04-Brand-CustomerChannel.svg\" class=\"biw-card__image\" alt=\"\" style=\"object-position: 50% 50%;\" \/>\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tCustomer and channel loyalty\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>Elevate your brand with meaningful programs and awards for your channel partners and customers that build strong, lasting relationships and loyalty.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\" has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"96\" height=\"96\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/05-Brand-RetailSales.svg\" class=\"biw-card__image\" alt=\"\" style=\"object-position: 50% 50%;\" \/>\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tRetail sales and incentives\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>We design gamified incentive programs that drive retail KPIs, enhance customer loyalty and motivate and inspire retail associates.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\" has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"96\" height=\"96\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/06-Brand-EmployeeReco.svg\" class=\"biw-card__image\" alt=\"\" style=\"object-position: 50% 50%;\" \/>\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tEmployee recognition\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>Powerful employee engagement and rewards programs that inspire employees to love what they do and love your brand.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div>\n\n<div class=\" has-image-size-cover has-image-radius-none is-style-image-left wp-block-biw-block-theme-biw-card\">\n\t\t\t<figure class=\"biw-card__image-wrapper \">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"96\" height=\"96\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/07-Brand-InStore-Activations.svg\" class=\"biw-card__image\" alt=\"\" style=\"object-position: 50% 50%;\" \/>\t\t<\/figure>\n\t\t<div class=\"biw-card__content\">\n\t\t<h3 class=\"biw-card__title\">\n\t\t\t\t\t\t\tIn-store activations and experiences\t\t\t\t\t<\/h3>\n\t\t<div class=\"biw-card__text\">\n\n<p>Create memorable brand moments that capture attention and set you apart from the competition. We combine on-site engagement, content capture, and social amplification to create powerful experiences.<\/p>\n\n<\/div>\n\t<\/div>\n\t<\/div><\/div>\n<\/div>\n<span class='background-angle-wrapper'><svg fill='none' viewBox='0 0 1728 699' xmlns='http:\/\/www.w3.org\/2000\/svg'><path d='M1728 0H0V294.923L1728 698.43V0Z' fill='url(#6986b932cf694)'\/><defs><linearGradient id='6986b932cf694' x1='1738.8' x2='1701' y1='717.27' y2='15.023' gradientUnits='userSpaceOnUse'><stop stop-color='#6D28D9' stop-opacity='.3' offset='0'\/><stop stop-color='#6D28D9' stop-opacity='0' offset='1'\/><\/linearGradient><\/defs><\/svg><\/span><\/div>\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Retail Connect | BI WORLDWIDE\" src=\"https:\/\/player.vimeo.com\/video\/1070072068?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<div data-animate=\"true\" data-animation-direction=\"left\" data-child-animation=\"individual\" class=\"wp-block-group alignfull  has-background-angle-to-left bg-angle-accent-cyan has-global-padding is-layout-constrained wp-container-core-group-is-layout-e04489b5 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group  layout-columns-8 has-global-padding is-layout-constrained wp-container-core-group-is-layout-fce79bf6 wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\">Metrics tell a story.<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-group  layout-columns-10 has-global-padding is-layout-constrained wp-container-core-group-is-layout-0b5f5b40 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-text-align-center is-layout-grid wp-container-core-group-is-layout-ef442fb0 wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-81423f52 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-impact-font-size  has-text-wrap-no-wrap  has-gradient-fill has-gradient-fill-purple\">90%<\/h3>\n\n\n\n<p class=\"has-text-align-center has-large-font-size  has-text-wrap-balance\">average increase in units sold for highly-engaged users<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-81423f52 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-impact-font-size  has-text-wrap-no-wrap  has-gradient-fill has-gradient-fill-purple\">75%<\/h3>\n\n\n\n<p class=\"has-text-align-center has-large-font-size  has-text-wrap-balance\">increase in credit card applications year-over-year<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-81423f52 wp-block-group-is-layout-flex\">\n<h3 class=\"wp-block-heading has-impact-font-size  has-text-wrap-no-wrap  has-gradient-fill has-gradient-fill-purple\">50%<\/h3>\n\n\n\n<p class=\"has-text-align-center has-large-font-size  has-text-wrap-balance\">reduction in turnover for 1+ year-tenured associates<\/p>\n<\/div>\n<\/div>\n<\/div>\n<span class='background-angle-wrapper'><svg fill='none' viewBox='0 0 1728 699' xmlns='http:\/\/www.w3.org\/2000\/svg'><path d='M1728 0H0V294.923L1728 698.43V0Z' fill='url(#6986b932d00a5)'\/><defs><linearGradient id='6986b932d00a5' x1='1738.8' x2='1701' y1='717.27' y2='15.023' gradientUnits='userSpaceOnUse'><stop stop-color='#3EC4D5' stop-opacity='.3' offset='0'\/><stop stop-color='#3EC4D5' stop-opacity='0' offset='1'\/><\/linearGradient><\/defs><\/svg><\/span><\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignfull  has-background-angle-to-right bg-angle-accent-purple has-global-padding is-layout-constrained wp-container-core-group-is-layout-5a30f31b wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group  has-wrap-on-small-screens has-wrap-on-tablet-screens is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-339b1da1 wp-block-group-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--30)\">\n<h2 class=\"wp-block-heading\">Our work speaks for itself<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-text-link\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/our-work\/case-study\/\">View All Case Studies<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-d3543a3b wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"my-class wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-cd442e93 wp-block-post-template-is-layout-grid has-dynamic-card-height has-dynamic-row-fill has-first-block-full-width\"><li class=\"wp-block-post post-7190 case-study type-case-study status-publish has-post-thumbnail hentry content-topic-daymaker content-topic-gamification content-topic-retail content-topic-rewards problem-space-employee-engagement\">\n\n<div class=\"has-dynamic-border-radius wp-block-biw-block-theme-case-study\">\n\t<div class=\"cs-card__grid\">\n\t\t<div class=\"cs-card__media\">\n\t\t\t\t\t\t\t<figure class=\"cs-card__logo\"><img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"48\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Icon_Retail.svg\" class=\"attachment-medium size-medium\" alt=\"A purple shopping bag icon\" \/><\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"cs-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 50% 50%;\" width=\"1440\" height=\"600\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy1-1440x600-1.jpg\" class=\"cs-card__featured-image-img has-focal-point wp-post-image\" alt=\"A person in a yellow sweater is writing on a financial report with charts and graphs, using a pen. Their other hand is on a laptop keyboard. The background is blurred.\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy1-1440x600-1.jpg 1440w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy1-1440x600-1-300x125.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy1-1440x600-1-1024x427.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy1-1440x600-1-768x320.jpg 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/figure>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"cs-card__content\">\n\t\t\t\t\t\t\t<h3 class=\"cs-card__title\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/our-work\/case-study\/case-study-retail2\/\">Motivating program engagement to improve performance<\/a>\n\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"cs-card__excerpt\">A large retail client wanted to increase program adoption within their employee audience during a key holiday season. See how their managers&#8217; performance improved during the incentive.<\/div>\n\t\t\t\t\t\t\t\t\t\t<a class=\"cs-card__cta\" href=\"https:\/\/www.biworldwide.com\/our-work\/case-study\/case-study-retail2\/\">Learn More<\/a>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/li><li class=\"wp-block-post post-2919 case-study type-case-study status-publish has-post-thumbnail hentry content-topic-chameleon content-topic-daymaker content-topic-gamification content-topic-learning content-topic-retail content-topic-rewards problem-space-employee-engagement\">\n\n<div class=\"has-dynamic-border-radius wp-block-biw-block-theme-case-study\">\n\t<div class=\"cs-card__grid\">\n\t\t<div class=\"cs-card__media\">\n\t\t\t\t\t\t\t<figure class=\"cs-card__logo\"><img loading=\"lazy\" decoding=\"async\" width=\"40\" height=\"48\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Icon_Retail.svg\" class=\"attachment-medium size-medium\" alt=\"A purple shopping bag icon\" \/><\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"cs-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 50% 50%;\" width=\"1440\" height=\"600\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy1-1440x600-1.jpg\" class=\"cs-card__featured-image-img has-focal-point wp-post-image\" alt=\"A person in a yellow sweater is writing on a financial report with charts and graphs, using a pen. Their other hand is on a laptop keyboard. The background is blurred.\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy1-1440x600-1.jpg 1440w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy1-1440x600-1-300x125.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy1-1440x600-1-1024x427.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy1-1440x600-1-768x320.jpg 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/figure>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"cs-card__content\">\n\t\t\t\t\t\t\t<h3 class=\"cs-card__title\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/our-work\/case-study\/case-study-retail1\/\">Leveling up an employee learning program<\/a>\n\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"cs-card__excerpt\">A large retail client revamped their employee learning program to better equip staff in discussing brand loyalty with customers. We created a gamified hub for learning, performance, and rewards. Discover how this approach significantly reduced employee turnover and boosted customer enrollments in our case study.<\/div>\n\t\t\t\t\t\t\t\t\t\t<a class=\"cs-card__cta\" href=\"https:\/\/www.biworldwide.com\/our-work\/case-study\/case-study-retail1\/\">Learn More<\/a>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/li><li class=\"wp-block-post post-2175 case-study type-case-study status-publish has-post-thumbnail hentry content-topic-communications-media-and-entertainment content-topic-daymaker content-topic-gamification content-topic-recognition content-topic-retail content-topic-rewards problem-space-sales-team-motivation\">\n\n<div class=\"has-dynamic-border-radius wp-block-biw-block-theme-case-study\">\n\t<div class=\"cs-card__grid\">\n\t\t<div class=\"cs-card__media\">\n\t\t\t\t\t\t\t<figure class=\"cs-card__logo\"><img loading=\"lazy\" decoding=\"async\" width=\"48\" height=\"32\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Icon_Comms.svg\" class=\"attachment-medium size-medium\" alt=\"\" \/><\/figure>\n\t\t\t\t\t\t\t\t\t\t<figure class=\"cs-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 50% 50%;\" width=\"1440\" height=\"600\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy4-1440x600-1.jpg\" class=\"cs-card__featured-image-img has-focal-point wp-post-image\" alt=\"Close-up of hands holding pens over financial documents with charts and graphs. A calculator is on the table. The scene suggests a collaborative business or financial planning meeting.\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy4-1440x600-1.jpg 1440w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy4-1440x600-1-300x125.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy4-1440x600-1-1024x427.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/CaseStudy4-1440x600-1-768x320.jpg 768w\" sizes=\"auto, (max-width: 1440px) 100vw, 1440px\" \/><\/figure>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"cs-card__content\">\n\t\t\t\t\t\t\t<h3 class=\"cs-card__title\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.biworldwide.com\/our-work\/case-study\/case-study-telco8\/\">Championing a head-to-head sales incentive<\/a>\n\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"cs-card__excerpt\">A large telecommunications client aimed to boost mobile line sales with a fun fourth-quarter incentive program. We designed a competitive head-to-head matchup across various channels, rewarding agents based on performance. Discover how this strategy led to significant improvements in sales and revenue in our case study.<\/div>\n\t\t\t\t\t\t\t\t\t\t<a class=\"cs-card__cta\" href=\"https:\/\/www.biworldwide.com\/our-work\/case-study\/case-study-telco8\/\">Learn More<\/a>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/li><\/ul>\n\n<\/div>\n\n\n<div class=\"wp-block-biw-block-theme-reset-query\" style=\"display: none;\">Query reset complete<\/div><\/div>\n<span class='background-angle-wrapper'><svg fill='none' viewBox='0 0 1728 699' xmlns='http:\/\/www.w3.org\/2000\/svg'><path d='M1728 0H0V294.923L1728 698.43V0Z' fill='url(#6986b932d49d2)'\/><defs><linearGradient id='6986b932d49d2' x1='1738.8' x2='1701' y1='717.27' y2='15.023' gradientUnits='userSpaceOnUse'><stop stop-color='#9747FF' stop-opacity='.3' offset='0'\/><stop stop-color='#9747FF' stop-opacity='0' offset='1'\/><\/linearGradient><\/defs><\/svg><\/span><\/div>\n\n\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-container-core-group-is-layout-d3543a3b wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group  layout-columns-6 has-global-padding is-layout-constrained wp-container-core-group-is-layout-97093539 wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading has-text-align-center\">Thought Leadership<\/h2>\n\n\n\n<p class=\"has-text-align-center has-large-font-size\" style=\"line-height:1.6\">Learn from the best. BIW thought leaders bring you a deeper look at the business of inspiration.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-850d240a wp-block-post-template-is-layout-grid has-dynamic-card-height\"><li class=\"wp-block-post post-4735 post type-post status-publish format-standard has-post-thumbnail hentry content-topic-retail problem-space-sales-team-motivation\">\n\n<div class=\" has-dynamic-border-radius  has-featured-image wp-block-biw-block-theme-blog-card\">\n    <div class=\"blog-card__inner\">\n\t\t            <figure class=\"blog-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 26% 26%;\" width=\"1300\" height=\"732\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Social-share-Last-four-feet-ESadnick-325-1300x732-1.jpg\" class=\"blog-card__featured-image-img has-focal-point wp-post-image\" alt=\"Hands of two people using a credit card machine. One hand holds a credit card, and the other operates the machine. Text on the image reads, In retail, the last four feet makes all the difference.\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Social-share-Last-four-feet-ESadnick-325-1300x732-1.jpg 1300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Social-share-Last-four-feet-ESadnick-325-1300x732-1-300x169.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Social-share-Last-four-feet-ESadnick-325-1300x732-1-1024x577.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/03\/Social-share-Last-four-feet-ESadnick-325-1300x732-1-768x432.jpg 768w\" sizes=\"auto, (max-width: 1300px) 100vw, 1300px\" \/><\/figure>\n\t\t        <div class=\"blog-card__text-content\">\n                            <p class=\"blog-card__type post\">Article<\/p>\n\t\t\t\t\t\t                <h3 class=\"blog-card__title\">\n                    <a href=\"https:\/\/www.biworldwide.com\/our-work\/blog\/winning-the-last-four-feet\/\">Winning the last four feet<\/a>\n                <\/h3>\n\t\t\t\t\t\t                <p class=\"blog-card__excerpt\">For brands operating in retail, success is determined by the ability to \u201cwin the last four feet\u201d \u2013 the critical interaction between the customer and the retail associate. Regardless of the advertising budget, it can all be rendered ineffective if a competitor excels in that final interaction. Conversely, outperforming competitors in those crucial moments can offset their advertising spend.<\/p>\n\t\t\t        <\/div>\n    <\/div>\n<\/div>\n<\/li><li class=\"wp-block-post post-4249 insights-lab type-insights-lab status-publish has-post-thumbnail hentry content-topic-communications content-topic-recognition content-topic-research-and-analytics content-topic-retail problem-space-employee-engagement\">\n\n<div class=\" has-dynamic-border-radius  has-featured-image wp-block-biw-block-theme-blog-card\">\n    <div class=\"blog-card__inner\">\n\t\t            <figure class=\"blog-card__featured-image\"><img loading=\"lazy\" decoding=\"async\"  style=\"object-position: 30% 48%;\" width=\"1300\" height=\"732\" src=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Deskless-Employees-InsightsLAB-NMohamed-23-8-1300x732-1.jpg\" class=\"blog-card__featured-image-img has-focal-point wp-post-image\" alt=\"Two cafe workers in aprons stand behind a counter. Text on the image reads: 80% of deskless employees have an electronic connection to their employers, but only 37% report receiving training on it.\" srcset=\"https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Deskless-Employees-InsightsLAB-NMohamed-23-8-1300x732-1.jpg 1300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Deskless-Employees-InsightsLAB-NMohamed-23-8-1300x732-1-300x169.jpg 300w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Deskless-Employees-InsightsLAB-NMohamed-23-8-1300x732-1-1024x577.jpg 1024w, https:\/\/www.biworldwide.com\/wp-content\/uploads\/2025\/02\/Deskless-Employees-InsightsLAB-NMohamed-23-8-1300x732-1-768x432.jpg 768w\" sizes=\"auto, (max-width: 1300px) 100vw, 1300px\" \/><\/figure>\n\t\t        <div class=\"blog-card__text-content\">\n                            <p class=\"blog-card__type insights-lab\">Insights Lab<\/p>\n\t\t\t\t\t\t                <h3 class=\"blog-card__title\">\n                    <a href=\"https:\/\/www.biworldwide.com\/our-work\/insights-lab\/6-ways-to-engage-deskless-workers\/\">6 ways to engage deskless workers<\/a>\n                <\/h3>\n\t\t\t\t\t\t                <p class=\"blog-card__excerpt\">Deskless no longer means disconnected. The same tactics and resources that inspire your office employees can elevate your organization&#8217;s employee experience wherever work happens. Learn how companies are (not) communicating with their entire workforce and six ways to engage the deskless workers in your company.<\/p>\n\t\t\t        <\/div>\n    <\/div>\n<\/div>\n<\/li><\/ul>\n\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The Retail Environment can be complex, handling multiple audience types that can be both captive and non-captive. BIW is uniquely situated to engage and grow in all segments of your business. We are experts on behavior change with proven results to help you exceed Key Performance Indicators throughout your&nbsp;omnichannel strategies. We customize our strategies to [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":2273,"parent":140,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"featured_image_focal_point":{"x":0.5,"y":0.5},"footnotes":""},"wf_page_folders":[32],"class_list":["post-161","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Retail | BI WORLDWIDE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.biworldwide.com\/who-we-serve\/retail\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Retail | BI WORLDWIDE\" \/>\n<meta property=\"og:description\" content=\"The Retail Environment can be complex, handling multiple audience types that can be both captive and non-captive. 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